Website creation

Create, administer and customise a website or blog with Wordpress

• Integration period: welcome, presentation of training objectives, getting to know the professional environment, adapting the training path
• Establishing a digital strategy: producing specifications
• Installing Wordpress
• Administering and configuring WordPress: choosing the site's theme, graphic charter, typography and colours, customising a theme
• Optimising your site for search engines (SEO): knowing the techniques for improving your site's ranking, identifying the basics of HTML for SEO (including redirects), identifying and using relevant keywords
• Valuing content: defining categories, creating articles, creating pages, inserting hypertext links (between pages, to email, to PDF files)
• Managing your website with Wordpress: managing user accounts, managing your media library, using Wordpress extensions (plugins), using widgets, creating an online shop, migrating a site, managing backups / backups, managing your community
• Creating a community around your website: developing a Social Media strategy, identifying the fundamental principles of writing for social networks, producing visuals, promoting your site on social networks
• Identifying and analysing your website's audience: using Google Analytics to check the impact of social networks on your website

• Certification of prior learning

• All audiences

Be at ease with the "office" use of a computer and internet browsing (shortcuts, directory creation, Word, Excel...)

16 people

• Mixed training

• Personalised course

• Room equipped with networked computer workstations

Positioning upstream of training entry.

Taking account of beneficiary satisfaction during and at the end of training.

Education Nationale certified teachers, Bac +3 trainers with significant experience in adult education, professional lecturers.

Professional training

Present yourself with the liaison form from the prescriber (Mission locale, Pôle emploi...).

The course develops skills that are transferable to any professional activity requiring the creation, maintenance and administration of a website/blog using Wordpress.

Access for people with disabilities

Transport

Métro line 1 : Malpasse station
Bus n°38, Lavéran-Diderot stop

Success rate: first session

Satisfaction rate: first session