The "PRA Sales Adviser" is responsible for all activities relating to the marketing of spare parts, accessories and products for vehicles. They also provide technical advice to private and professional customers, particularly in complex technological fields.
On completion of the course, the holder of this vocational qualification will be able to carry out the following activities:
Technical and commercial activities:
Carrying out warehousing and sales activities for spare parts, products and services:
- Receiving / storing / dispatching goods:
. quality and quantity checks on products,
. registering references,
. preparation of orders,
- Marketing of spare parts, accessories and products at different points of sale (workshop counters / shop / in shops and remotely, etc.):
. search for references,
. invoicing / collection,
. technical advice on the choice / use / assembly of products and accessories,
- Proposals for financing arrangements,
- Handling of complaints (within the framework of instructions received),
- Contribution to the promotion of the company's products and services,
. making additional sales
- Setting up and running sales outlets, . layout / signage /
labelling...
Management and organisational activities:
- Participating in stock management,
- Drawing up and filing all internal / accounting documents,
- Drawing up sales activity reports,
- Ordering products from suppliers,
- Updating and filing professional and sales documentation,
- Carrying out inventories,
- Applying quality procedures in force within the company.
The "Spare parts and accessories sales advisor" vocational qualification provides access to the PRA confirmed sales advisor qualification, positioned at step 9 in the automotive services collective agreement.
BC01 - PRA advice and sales
- Greet the customer in a positive manner to create an atmosphere conducive to the sales meeting
- Actively listen to information communicated by the customer, on the telephone or in the sales area, to identify their need, by applying questioning and rephrasing techniques
- Argue about the RRP products for a motor vehicle (light vehicles, heavy goods vehicles, motorbikes) in order to provide advice tailored to the customer's needs, using the characteristics of the RRPs and transforming them into customer advantages and benefits
- Bring out or use the needs identified previously to complete the main sale, using the complementary nature of the products and services
- Argue the PRA sales proposal in order to provide advice tailored to the customer's needs, using the characteristics of the offer and transforming them into customer advantages and benefits
- Close the PRA sale and invoice in order to record the transaction in the accounts, in compliance with processes and regulations
- Explain the invoice or order form to the customer in order to validate the terms of the sale with them, repeating the terms of the agreement
- Lay out the sales area to showcase the products, by applying merchandising rules and complying with legislation relating to signage and labelling
BC02 - Order processing
- Completing an order proposal via the DMS to optimise stock levels, using the main stock management indicators
- Responding to customer and supplier PRA complaints to resolve the dispute and aim for their satisfaction, by analysing the situation while respecting the main processing stages and customer/supplier legislation
BC03 - Receiving, storing and preparing orders
- Receiving an order to check that it is quantitatively and qualitatively correct in relation to the order form, ensuring that the recommended gestures and postures are applied
- Preparing an order for dispatch, respecting the quantitative and qualitative conformity of the order form as well as the dispatch procedures, and making sure that the recommendations for gestures and postures are applied
- Organising the storage space to optimise the surface area in compliance with the regulations in force, applying the principle of classification and coding systems, while ensuring that the recommendations for gestures and postures are applied
- Pick products in accordance with the storage order, in order to minimise order preparation errors and optimise productivity, using the DMS or WMS and ensuring that the recommendations for gestures and postures are applied
Find out more about this qualification (RNCP36221, exact wording of the diploma, name of the certifier, registration date of the qualification) by clicking here.
- Bac level or CAP level Automotive spare parts and equipment warehouse salesman.
- Or significant experience in the field.
- Successful completion of aptitude and motivation tests.
12 people
Positioning upstream of entry to the training course.
Interviews, remediation with the educational referent and/or company referent during the course.
Taking account of beneficiary satisfaction during and at the end of the training course.
For beneficiaries with disabilities: possible adaptation of training and certification arrangements, support from the TH referent.
.Education Nationale certified teachers, Bac +3 trainers with significant experience in adult training, professional speakers.
Trainers experienced in individualising learning.
Course evaluations (ECF)
Interview with a professional jury
Possibility of validating one or more blocks of skills
In the event of partial validation of the certification, the period of validity of the modules obtained is : 5 years
Interview by appointment.
Registration on
For apprenticeship courses starting in September, the access deadline is from September to November (in special cases, please contact us).
Contact us to register for a meeting.

Access the professions of PRA Confirmed Sales Advisor, PRA Confirmed Sales Warehouseman, PRA Confirmed Boutique Salesperson in companies in Automotive trade - automotive equipment retail outlets - automotive demolition and recycling companies - LV companies.
Continue your studies by obtaining level 5 certification in the field of automotive sales.
Access for people with disabilities
Accessible to people with disabilities1st training session, we have no Quality indicators.
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