Advanced vocational diploma (BTS) in technical solutions consultancy and marketing

Upon completion of the training, these professionals will be able to advise on and sell technological solutions as part of a sales team:

- to prospect for new business to expand their portfolio within a specific region or sector .

- to identify and analyse their client’s needs to help them articulate their expectations.

- devise, present and negotiate a technical, commercial and financial solution tailored to each situation, taking into account technological, legal and regulatory developments whilst respecting societal and environmental concerns.

- develop a relationship with their clients based on a sustainable, personalised and value-creating commercial approach.

- act as the liaison between the company, its clients and its suppliers.

- work as part of a team in a cross-channel environment, monitor technological developments and share these with clients and the team.

- monitor and evaluate individual and collective commercial performance.

The training is organised into several skill modules, enabling step-by-step progression. It alternates between theoretical input, practical exercises and assessment sessions to promote practical and progressive learning.

Design and marketing of technical and commercial solutions

• Analysing the client’s technical and commercial needs.
• Designing and proposing suitable solutions.
• Negotiate, sell and follow up on business deals.

Management of technical and commercial operations

• Lead a team and a sales outlet.
• Develop commercial partnerships.
• Monitor and evaluate sales performance.

Customer development and relationship management

• Prospect for new customers and build customer loyalty.
• Promoting the commercial offering.
• Taking part in communication initiatives.

Applying technical and commercial expertise

• Monitoring commercial, technological and regulatory developments.
• Disseminate innovations and market developments.
• Support customers with technical solutions.

General education

• General knowledge and communication: analysing documents, presenting arguments and communicating effectively in both written and spoken form.
• English: to communicate in professional and technical contexts, both in writing and orally.
• Economic, legal and managerial knowledge: to analyse business situations and propose appropriate solutions.

Throughout the programme, learners receive personalised support with regular monitoring by the teaching team and progress reviews to tailor the learning experience to each individual’s needs. A work placement also enables learners to develop professional skills in a real-world setting. Skills are assessed progressively through role-plays, practical exercises, professional projects and assessments carried out throughout the course. Our teaching methodology emphasises a practical, industry-focused approach: case studies, role-plays, practical scenarios and collaborative activities enable learning in conditions that closely resemble the real-world workplace.

• Diploma from the Ministry of Higher Education and Research Level 5

Find out more about this qualification (RNCP35801, exact wording of the diploma, name of the certifier, registration date of the qualification) by clicking here.

• All audiences

Titularity of a diploma or certification registered with the RNCP at level 4 for a course under apprentice status.

Taste and habit of communication with technological content, taste for organisation and teamwork.

Good ability to structure and carry a reasoned discourse in writing and orally.

6

• Fully classroom-based training

• Group lessons

• Equipped technical platforms
• Room equipped with networked computer workstations
• Unmarked room with video projector

Interviews, remediation with the educational advisor and/or the company advisor during the course.

Education Nationale certified teachers, Bac +3 trainers with significant experience in adult training, professional speakers.

Trainers experienced in individualising learning.

Assessments are organised throughout the course and at the end of the programme, in accordance with the qualification framework. Assessment tests may take the form of in-course assessments (CCF) and/or final examinations.

Support with exam preparation is provided throughout the course to help candidates succeed.

This qualification is awarded following validation by the academic examination board.

If a candidate fails the qualification, they retain credit for the modules they have passed and may retake the remaining examinations at a later date. The modules passed remain valid for 5 years

Applications on Parcoursup.

Access to jobs in the commercial-sales function essentially in a "B to B" environment, those which necessarily require the mobilisation of technical and commercial skills.

Jobs in first insertion:

Technico-commercial, - Sales assistant, - Technical sales assistant, - Sedentary salesperson, - Itinerant salesperson, - Counter salesperson, - Negotiating salesperson, - Sales adviser, technical sales adviser.

After a few years' experience, graduates can move on to positions of responsibility, the titles of which vary depending on the company or sector of activity: - Account manager, - Business manager, - Industrial negotiator, - Sales manager, - Purchasing manager, - Key account manager, - Branch manager, - Buyer, - Sales manager, - Sector manager, - Expert centre manager, - Technical sales engineer, - Prescriber manager...

Access for people with disabilities

Transport

Métro line 2 : Ste Marguerite Dromel
Bus N° 17 : Lycée Jean Perrin
On foot 1 min

Success rate: 2023 100% 2024 66 %

The school's strengths: Campus linked to industry with multiple specialisations

Job entry rate: 80%